At Division Optical, we believe in the unparalleled experience of brick-and-mortar retail. Our boutique in Wayzata, MN is dedicated to providing an exceptional in-store experience that celebrates individuality.

We eschew mass-produced frames in favor of beautifully crafted, quality pieces from independent eyewear designers. Our curated collection ensures that every visit to our store is personal, thoughtful, and enjoyable.


Division Optical was born from a personal journey, driven by a quest for the best eyewear. We understand that a frame isn’t just an accessory—it’s an extension of your identity. That’s why we’re committed to helping you not only see your best but also look your best.

In our journey, we discovered the challenges of selecting the perfect pair of glasses. That’s why we offer the widest selection of frames and the expertise of experienced stylists and opticians who can guide you toward your ideal choice.

At Division Optical, it’s all about you—from the initial selection process to finding the perfect fit for your unique style and personality. Join us and discover eyewear that reflects your individuality.



Collaborating with the world’s finest independent eyewear designers, we curate exclusive collections that embody timeless elegance and sophistication.

Crafted by skilled artisans using the highest quality materials and cutting-edge technology, our eyewear blends contemporary modernism with classic design principles. Each piece exudes a refined luxury that transcends trends.

Our collections embody simplicity and sophistication, showcasing the beauty of minimalist design enhanced by advanced materials and craftsmanship. Discover the essence of true style at Division Optical.

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